Protect your brand with unmatched speed & accuracy
Online Brand Protection
Netcraft automates the entire online brand protection process with detection and takedown of brand impersonation across more than 100 brand integrity threat types.
Netcraft provides brand protection services for many of the world’s leading brands.
Protect Your Brand From Fraud & Impersonation
Minimize Revenue Loss
Block Access to Attacks
Give Time Back to Your Support Team
Protect IP and Reduce Brand Misuse
Avoid Poor Customer Reviews
Minimize Revenue Loss
Block Access to Attacks
Give Time Back to Your Support Team
Protect IP and Reduce Brand Misuse
Avoid Poor Customer Reviews
Minimize Revenue Loss
Minimize Revenue Loss
World-Class Brand Protection Defends Against 100+ Threat Types
Website Impersonation
Website Impersonation
Website Impersonation
Website Impersonation
Ads
Ads
Ads
Ads
Social Media Impersonation
Social Media Impersonation
Social Media Impersonation
Social Media Impersonation
Online Scams
Online Scams
Online Scams
Online Scams
Apps
Apps
Apps
Apps
Deep & Dark Web
Deep & Dark Web
Deep & Dark Web
Deep & Dark Web
Netcraft Brand Protection
Platform Capabilities
Threat Detection
Brand protection powered by AI and human expertise. We scan billions of signals to detect fraud, impersonation, and online brand abuse.
Fraudcasting
Automated disruption blocks brand threats in near real-time. Impersonating sites are blocked in all major browsers within minutes before they can cause any real reputational damage.
TAKEDOWNS
We have a median takedown time of 1.9 hours on phishing attacks and other digital threats thanks to our decades of experience in brand reputation protection.
Threat Intelligence
Netcraft’s threat intelligence, reporting, and dashboarding provide a comprehensive view of threats and the actions taken by our market-leading brand protection solution.
Before Netcraft, some sites were not accessible in the U.S., but they were up and running outside of the United States. At the beginning of the brand protection process, these sites were not tracked and bypassed our takedown monitoring process. With Netcraft, we have a second pair of eyes and can see more threat vectors globally.
– DIRECTOR OF IT
Why Netcraft
ACCURACY AT SCALE
ACCURACY AT SCALE
ACCURACY AT SCALE
ACCURACY AT SCALE
We combine rules-based processing, machine learning, and AI to create best-of-breed accuracy and near-zero false positives.
We combine rules-based processing, machine learning, and AI to create best-of-breed accuracy and near-zero false positives.
VISIBILITY
VISIBILITY
VISIBILITY
VISIBILITY
We ingest more data (23B+ datapoints annually) than any other provider due to proprietary feeds.
We ingest more data (23B+ datapoints annually) than any other provider due to proprietary feeds.
SPEED
SPEED
SPEED
SPEED
End-to-end automation ensures fast detection, disruption, and takedown of threats targeting your brand.
End-to-end automation ensures fast detection, disruption, and takedown of threats targeting your brand.
Frequently Asked Questions
What is online brand protection software?
Online brand protection software is a specialized web service designed to monitor, detect, and disrupt threats that exploit a company’s identity and intellectual property, protecting your brand’s reputation from misuse, infringement, and fraud.
What threats does a brand protection platform detect?
Brand protection addresses a variety of threats, including:
Trademark and copyright infringement
Domain name squatting and fake websites
Online brand abuse, such as phishing or impersonation
Social media fraud and fake accounts
Negative reviews, defamation, and online reputation attacks
How does Netcraft’s software automate the removal of brand impersonation?
When a fake website or phishing attempt using your brand is detected, we take immediate action to remove the fraudulent site. This includes working with domain registrars, hosting providers, and search engines to take down the site, and contacting relevant authorities when necessary.
How does takedown speed impact brand protection ROI?
Takedown speed is the primary driver of ROI because it directly limits the "dwell time" of a threat. When your brand is being exploited, every second counts. Before you’re even aware there’s a problem, a single fraudster from across the globe could establish hundreds of fraudulent online shopping websites using your brand’s identity.
Traditional methods of taking down websites can be slow and ineffective, allowing criminals to keep operating and doing untold harm to your brand and consumers. Netcraft’s automated disruption achieves a 1.9-hour median takedown time. By neutralizing threats in hours rather than days, companies prevent long-term revenue loss associated with a damaged brand reputation.
Can Netcraft monitor for social media impersonation?
Yes, our brand protection services include active monitoring of social media platforms for fake accounts, impersonation, and any fraudulent activity related to your brand. We help ensure only authorized profiles represent your brand, and we take swift action to remove harmful content.
How does an online brand protection solution safeguard customer trust?
Brand protection ensures that your customers are interacting with legitimate, trustworthy sources. By preventing fake websites, fraudulent accounts, and phishing attempts, we help maintain consumer trust and provide a secure shopping experience.
What features define the best solutions for protecting my brand online in 2026?
The best solutions for protecting your brand online are no longer just about detection; they are defined by their ability to automate enforcement. The best platforms offer 24/7 multi-channel monitoring across the web, social media, and app stores, paired with automated takedown capabilities. At Netcraft, we define “best-in-class” by our 1.9-hour median takedown time, ensuring that threats are removed before they can impact your customers.
See our platform in action by scheduling a demo.
What is online brand protection software?
Online brand protection software is a specialized web service designed to monitor, detect, and disrupt threats that exploit a company’s identity and intellectual property, protecting your brand’s reputation from misuse, infringement, and fraud.
What threats does a brand protection platform detect?
Brand protection addresses a variety of threats, including:
Trademark and copyright infringement
Domain name squatting and fake websites
Online brand abuse, such as phishing or impersonation
Social media fraud and fake accounts
Negative reviews, defamation, and online reputation attacks
How does Netcraft’s software automate the removal of brand impersonation?
When a fake website or phishing attempt using your brand is detected, we take immediate action to remove the fraudulent site. This includes working with domain registrars, hosting providers, and search engines to take down the site, and contacting relevant authorities when necessary.
How does takedown speed impact brand protection ROI?
Takedown speed is the primary driver of ROI because it directly limits the "dwell time" of a threat. When your brand is being exploited, every second counts. Before you’re even aware there’s a problem, a single fraudster from across the globe could establish hundreds of fraudulent online shopping websites using your brand’s identity.
Traditional methods of taking down websites can be slow and ineffective, allowing criminals to keep operating and doing untold harm to your brand and consumers. Netcraft’s automated disruption achieves a 1.9-hour median takedown time. By neutralizing threats in hours rather than days, companies prevent long-term revenue loss associated with a damaged brand reputation.
Can Netcraft monitor for social media impersonation?
Yes, our brand protection services include active monitoring of social media platforms for fake accounts, impersonation, and any fraudulent activity related to your brand. We help ensure only authorized profiles represent your brand, and we take swift action to remove harmful content.
How does an online brand protection solution safeguard customer trust?
Brand protection ensures that your customers are interacting with legitimate, trustworthy sources. By preventing fake websites, fraudulent accounts, and phishing attempts, we help maintain consumer trust and provide a secure shopping experience.
What features define the best solutions for protecting my brand online in 2026?
The best solutions for protecting your brand online are no longer just about detection; they are defined by their ability to automate enforcement. The best platforms offer 24/7 multi-channel monitoring across the web, social media, and app stores, paired with automated takedown capabilities. At Netcraft, we define “best-in-class” by our 1.9-hour median takedown time, ensuring that threats are removed before they can impact your customers.
See our platform in action by scheduling a demo.
What is online brand protection software?
Online brand protection software is a specialized web service designed to monitor, detect, and disrupt threats that exploit a company’s identity and intellectual property, protecting your brand’s reputation from misuse, infringement, and fraud.
What threats does a brand protection platform detect?
Brand protection addresses a variety of threats, including:
Trademark and copyright infringement
Domain name squatting and fake websites
Online brand abuse, such as phishing or impersonation
Social media fraud and fake accounts
Negative reviews, defamation, and online reputation attacks
How does Netcraft’s software automate the removal of brand impersonation?
When a fake website or phishing attempt using your brand is detected, we take immediate action to remove the fraudulent site. This includes working with domain registrars, hosting providers, and search engines to take down the site, and contacting relevant authorities when necessary.
How does takedown speed impact brand protection ROI?
Takedown speed is the primary driver of ROI because it directly limits the "dwell time" of a threat. When your brand is being exploited, every second counts. Before you’re even aware there’s a problem, a single fraudster from across the globe could establish hundreds of fraudulent online shopping websites using your brand’s identity.
Traditional methods of taking down websites can be slow and ineffective, allowing criminals to keep operating and doing untold harm to your brand and consumers. Netcraft’s automated disruption achieves a 1.9-hour median takedown time. By neutralizing threats in hours rather than days, companies prevent long-term revenue loss associated with a damaged brand reputation.
Can Netcraft monitor for social media impersonation?
Yes, our brand protection services include active monitoring of social media platforms for fake accounts, impersonation, and any fraudulent activity related to your brand. We help ensure only authorized profiles represent your brand, and we take swift action to remove harmful content.
How does an online brand protection solution safeguard customer trust?
Brand protection ensures that your customers are interacting with legitimate, trustworthy sources. By preventing fake websites, fraudulent accounts, and phishing attempts, we help maintain consumer trust and provide a secure shopping experience.
What features define the best solutions for protecting my brand online in 2026?
The best solutions for protecting your brand online are no longer just about detection; they are defined by their ability to automate enforcement. The best platforms offer 24/7 multi-channel monitoring across the web, social media, and app stores, paired with automated takedown capabilities. At Netcraft, we define “best-in-class” by our 1.9-hour median takedown time, ensuring that threats are removed before they can impact your customers.
See our platform in action by scheduling a demo.
What is online brand protection software?
Online brand protection software is a specialized web service designed to monitor, detect, and disrupt threats that exploit a company’s identity and intellectual property, protecting your brand’s reputation from misuse, infringement, and fraud.
What threats does a brand protection platform detect?
Brand protection addresses a variety of threats, including:
Trademark and copyright infringement
Domain name squatting and fake websites
Online brand abuse, such as phishing or impersonation
Social media fraud and fake accounts
Negative reviews, defamation, and online reputation attacks
How does Netcraft’s software automate the removal of brand impersonation?
When a fake website or phishing attempt using your brand is detected, we take immediate action to remove the fraudulent site. This includes working with domain registrars, hosting providers, and search engines to take down the site, and contacting relevant authorities when necessary.
How does takedown speed impact brand protection ROI?
Takedown speed is the primary driver of ROI because it directly limits the "dwell time" of a threat. When your brand is being exploited, every second counts. Before you’re even aware there’s a problem, a single fraudster from across the globe could establish hundreds of fraudulent online shopping websites using your brand’s identity.
Traditional methods of taking down websites can be slow and ineffective, allowing criminals to keep operating and doing untold harm to your brand and consumers. Netcraft’s automated disruption achieves a 1.9-hour median takedown time. By neutralizing threats in hours rather than days, companies prevent long-term revenue loss associated with a damaged brand reputation.
Can Netcraft monitor for social media impersonation?
Yes, our brand protection services include active monitoring of social media platforms for fake accounts, impersonation, and any fraudulent activity related to your brand. We help ensure only authorized profiles represent your brand, and we take swift action to remove harmful content.
How does an online brand protection solution safeguard customer trust?
Brand protection ensures that your customers are interacting with legitimate, trustworthy sources. By preventing fake websites, fraudulent accounts, and phishing attempts, we help maintain consumer trust and provide a secure shopping experience.
What features define the best solutions for protecting my brand online in 2026?
The best solutions for protecting your brand online are no longer just about detection; they are defined by their ability to automate enforcement. The best platforms offer 24/7 multi-channel monitoring across the web, social media, and app stores, paired with automated takedown capabilities. At Netcraft, we define “best-in-class” by our 1.9-hour median takedown time, ensuring that threats are removed before they can impact your customers.
See our platform in action by scheduling a demo.
Resources & Insights
Book a Demo Today
Learn more about Netcraft’s powerful brand protection, external threat intelligence, and digital risk protection platform.
Book a Demo Today
Learn more about Netcraft’s powerful brand protection, external threat intelligence, and digital risk protection platform.
Book a Demo Today
Learn more about Netcraft’s powerful brand protection, external threat intelligence, and digital risk protection platform.
Book a Demo Today
Learn more about Netcraft’s powerful brand protection, external threat intelligence, and digital risk protection platform.