

STOP FAKE AND UNAUTHORIZED APPS
Mobile App Protection
Detect and remove fake, malicious, and unauthorized apps impersonating your brand across official app stores, third-party marketplaces, and APK download sites.
Protect Your Brand and Customers from Fake Mobile Apps
Fake and unauthorized apps can damage more than customer security. They can erode trust in your brand, create poor customer experiences, and expose users to fraud or malware. Netcraft’s mobile app protection helps organizations detect and remove apps that misuse their brand before they can cause further harm.
Protection Across Official and Unofficial Stores
Netcraft searches official and unofficial stores, and APK sites for apps that mention your brand. Netcraft leverages our global proxy network to run country-specific searches based on users’ locations to ensure we bypass geo-based evasion techniques.
Official app stores
APK sites
Country-specific searches

Unmatched Scale and Effectiveness
Increase your ROI while decreasing criminal impact. When you fight back, you become a more expensive target — making threat actors think twice before targeting your brand.
Frequently Asked Questions
What is mobile app brand protection?
Mobile app brand protection focuses on identifying applications that misuse an organization’s name, trademarks, logos, screenshots, or legitimate app design to deceive users.
How does mobile app impersonation detection work?
Mobile app impersonation detection searches app stores, third-party marketplaces, and APK sites for applications using brand names, imagery, descriptions, or other attributes associated with a legitimate organization.
Where can fake mobile apps appear?
Fake apps can appear in official app stores, third-party marketplaces, OEM app stores, APK repositories, and on websites offering apps for direct download.
Can fake apps appear in official app stores?
Yes. Although Apple and Google review app submissions, malicious or impersonating apps can still appear in official marketplaces.
How does Netcraft remove fake apps?
Netcraft verifies the app and associated brand misuse, collects supporting evidence, and reports it to the relevant store or download provider through the appropriate takedown process.



